| Company Description | Company: | Tagquest Marketing Incorporated CID-404426 | |
| Title: | Mortgage Marketing For A New Mortgage Market | ||
| Description: | Tagquest Marketing and Charles Berry assist a sinking industry with sinking morale by sticking to the old verbage: actions speak louder than words. For years mortgage professional have enjoyed a unique and positive economic environment which afforded a profitable and rewarding career. As of late, specifically in the last 6 months, loan origination and underwriting guidelines coupled with rising interest rates has played the swan song for many professionals and poses new threats to the vibrancy of this industry. `No longer are we competing on an even-playing field` say Cindy Conley, a processor in Seattle, W.A., ` more than ever the fallout from unqualified borrower`s 1003 applications makes marketing more important than ever`. FHA/ VA, Fannie and Freddie refinance and reverse mortgage marketing is a huge business. From internet, to live transfers to predictive dialer to telemarketing all play a huge role in developing new customers. Yet, most of these customers are unqualified. Why? In one word, data. Data is the bedrock of finding new customer and we are the company to do so. Ever hear of a 100% response rate from your marketing company? Now you have. From origins in direct mail, unlike telemarketing, and the barriers presented by the Do No Call list and internet shopper who again are not pre-qualified, mail reaches 100% of the population, Tagquest Marketing successfully penetrates the marketing workload with a guarantee of results. `By using data analytics and the expertise of mortgage professionals we can compile lists of pre-qualified mail recipients which was unheard of years past` says Charles Berry of Tagquest Marketing. Imagine no more outbound sales calls, with only inbound exclusive inbound sales call by persons. This is direct mail in steroids. Historically, direct mail has done well for companies yet in this industry it has become virtually obsolete. `Clearly people would use it (direct mail) if it worked so we made an about face and put our skin in the game, not theirs. Guaranteed results, 100% response rates, no risk are words I use. If I could see the look on the broker`s face when I say guarantee, I would see rolled eyes and a grimace. It seems to most like another wild marketing company promise yet, in reality, we deliver that promise over and over again and our clients keep coming back again and again` said Charles Berry of Taquest Marketing. Taquest Marketing offers a unique sales proposition that none in the marketing industry will follow: a guarantee; actions not words! We match competitor pricing in mail campaign and provide better data to loan modification professionals, bankruptcy lawyers, data list for mailing but we are unmatched by our guaranteed exclusive call campaigns that are 100% effective to reach new clients. ` If you fish from dead streams you get dead fish, I help mortgage professionals fish from new streams finding new fish` jokes Charles. `Using innovative overlapping data files allows us to customize new criterion for loan scenarios that leave most companies with more than a hope and a promise. Where others fail, we deliver results, both on forward and reverse mortgages, by incorporating borrowers` credit data.` Everyone knows the mortgage industry is a sink or swim business and spending marketing money is a part of the game. The best marketing campaign is exclusive inbound pre-qualified borrower that has measured success. `I speak to hundreds of brokers weekly who do use trigger leads, telemarketing, internet, live transfers etc. and then I ask , `how is the morale?` and they respond `low` and that they and their loan originators are discouraged. Why? Because, outbound sales calls from triggers and lead generation programs still lead to the same results: unqualified buyers and a lot of manpower. Is this effective, No.` Unfortunately, people want to spend the least amount of money and time to generate large results. But, reality is they are wasting time and manpower which results in lowered morale, and the ultimate consequence is decreased production. Tagquest Marketing applies a succesful approach that guarantees they will eliminate these problems for their clients. As Charles concludes, `Well, how much is your and their time worth?` |
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| Industry: | Mortgage Credit Services | ||
| Dates: | Modified: 06/29/2009 Added: 06/29/2009 | ||
| Rank: | 1630 => This information appears current! | ||
| Web Links | |||
| Tagquest Marketing Incorporated www.tagquestmarketing.com | |||
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| Posting Information | |||
| Status: | Public | ||
| Keywords: | Credit Services, Mortgage Advertising, Lead Generation, Direct Marketing, Real Estate - Residential | ||
| Territory: | United States of America, Oregon | ||
| Single Family House, 1 Family Detached - Owner Occ, 1 Family Attached - Owner Occ | |||
| Employment Positions | |||
| Tagquest Marketing Incorporated Forum | |||
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| Contact Information | |||
| Name: | Mr Charles Berry | ||
| Title: | Marketing/ Sales Marketing/ Sales | ||
| Email: | Email This contact | ||
| Address: | Hillsboro Oregon US | ||
| Phone: | Main: 1-541-210-8356 Cell: 1-206-920-9202 | ||
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