Press Release

Loyaltyprint 2.0 Adds Premier Closing Gifts

Personalized Address Stamp, Magazine Subscriptions, Confectionery, and Wide Range of Household Gifts

LoyaltyExpress today announced its LoyaltyPrint Version 2.0 site release, dramatically empowering loan officers & real estate professionals with an enhanced collection of high-quality closing gifts. Now when users customize greeting cards & postcards for direct mailings to customers, prospects & partners - closing gifts can be selected to powerfully convey distinguishable appreciation.

LoyaltyPrint site enhancements include:

-- Personalized Address Stamp

Attractive & practical homeowner's address stamp packaged in a wooden

box with engraved logo;

-- Magazine Subscriptions

One-year magazine subscriptions with personalized 4' x 4' mailing

labels (on cover of each issue);

-- Gift Card Sets

Gift card sets of either 24 postcards or 15 premium cards (birthday,

thank you, holiday, moving, and other events);

-- Brownies & Cookies

Brownies, cookies, and a mix of each from market-leading confectioner;

-- Candles

Elegant, long-lasting candles - the best quality in the world;

-- Household Items & Tools

Gardening, barbecue, and highway kits;

-- Calendars

Exceptional selection of boutique calendars (hanging, desk, and

journal formats).

'LoyaltyExpress has distinguished itself on high-quality standards & methodologies in the one-to-one mortgage-marketing industry,' said Chief Executive Officer, Jeffrey Doyle. 'Our market-leading programs and services allow our clients to cost-effectively incorporate world-class communications. I'm especially delighted to roll-out the Magazine Subscription Gift. It's a great product to generate long-lasting appreciation - and referrals - with every edition.'

LoyaltyPrint users can select from popular magazine titles in the home and personal finance categories. On every magazine cover, a four-by-four-inch mailing label features the loan officer's/agent's photo, company logo, contact information, and short greeting.

LoyaltyExpress continues to experience explosive growth, with thousands of loan officers and real estate agents using its services across the country. The company is privately-held and headquartered in Woburn, MA.

About LoyaltyExpress

LoyaltyExpress delivers exceptional marketing programs and services to the mortgage industry with two industry-leading solutions. CustomerManager(TM) (its flagship online service) automates communications and provides unprecedented, enterprise-wide data access and intelligence. LoyaltyPrint(TM) (serving individual mortgage & real estate professionals) is the leading, on-demand site for loan officers & agents to access high-quality marketing products. By leveraging its proprietary software and world-class digital printing environment, LoyaltyExpress enables its clients to generate substantial levels of repeat & referral business. For more information, visit www.loyaltyexpress.com and www.loyaltyprint.com.